Wisdom is out there for the taking! In this show we explore wisdom, what is it and how to obtain it. We also bring in Jamie Frailey our teammate who updates us on our new website that we are launching and the “Wisdom Center”
Archive for September, 2007
Wisdom 9-30-07
Update on interest rates… find out how accurate we were by listening to previous shows on rates. Learn what controls mortgage interest rates and why. Become an expert in less than 30 minutes!!
Return on Investment
In this show we educate on ROI or return on investment. We explain what it is and the importance of it in a real estate transaction. Many are unaware of what their return is on their home investment. So what is the truth? Find out in this enlightening show!
After a wild party yesterday, Bond Traders are sobering up this morning, and giving back some of yesterday’s gains.
Surprise, surprise… yesterday afternoon, Fed Chairman “Helicopter Ben” Bernanke lived up to his nickname, dropping a 50bp rate cut to both the Fed Funds Rate and the Discount Rate. The Fed move brought the Fed Funds rate down to 4.75% and the Discount Window rate down to 5.25%. The stock market responded with its best performance in 5 years and Mortgage Bonds enjoyed a sharp 41bp rally.
Continue reading ‘MMG Update - Wednesday, September 19, 2007 10:55am ET’
Below are the Show Highlights, click the more button to continue reading. You may also download the PDF of the highlights at the bottom of the page.
MAKE YOUR LIFE LESS TAXING
Mortgage Planners face unique tax situations. Some of these include:
I. Selling Real Estate to Relatives
• When you sell property at a gain, you pay tax on the gain.
• No loss is allowed on sales to relatives. You cannot deduct this loss because you sold it to a relative.
• A relative is considered a husband, wife, mother, father, siblings, grandparents and grandchildren AND corporations where relatives own 50 percent or more of the stock or business. In-laws and cousins are NOT considered relatives. Continue reading ‘Sandy Botkin 9-19-07 - Make Your Life Less Taxing’
Travel back in time as we learn about the history of the Ken Unangst Team and how it all began!
Without cash flow wealth creation is not possible. Learn how to obtain cash flow to start building wealth now. Learn how to use your mortgage as a leveraged tool to increase cash flow and invest. Great show for everyone!!
How is Your Arm 9-2-07
Adjustable Rate Mortgages…is your loan an ARM, how is it?, what is it? Learn all about adjustable rate mortgages, how they work and is it time for you to refinance out of one? You may be surprised by our answer….
Elaine Stucy
Elaine’s market is Castle Rock, Colorado. Her average sales price is $350,000 and she has been in the real estate business just 5 years. Prior to real estate, Elaine was a corporate executive. Although she loved her previous career, she was determined to become her own boss upon leaving.
ASSISTANTS/TEAM
Elaine has three full-time employees and she contracts services such as putting up signs, virtual tours, and most copy writing.
One licensed agent - she answers all the Internet and House Values requests (5-7 a week); prepares all of Elaine’s listing presentations including pulling comps; if Elaine is not in, she does the pre - listing interview and takes over many of the buyer clients. She also brings in some of her own business.
One marketing coordinator is in charge of marketing and “launching” listings on to the market. When Elaine takes a new listing, she gives the information to the marketing coordinator who handles everything from there-from the welcome call, arranging photos, coordinating staging, having brochures produced to the MLS and website updates.
After a home goes on the market, another person is in charge of transaction management and customer care - she communicates with clients the majority of the time, gets feedback, and manages the day-to-day office issues. Once a home is under contract, she sees it through to closing.
Elaine is big on delegation–to her it is the highest form of service that she can give-it keeps her from being an impediment to clients getting what they need.
MARKETING
Elaine sends over 5,000 pieces of mail per month - newsletter, just - sold cards and time-change cards.
Elaine designed her logo and image to be very professional, and specifically chose NOT to use her photo…p1imarily because so many agents are doing so. She tells sellers “I believe that the real estate transaction is about you and not about me.”
Her two-sided color brochures with large colored pictures, lots of detail, including the price, stand out in a world of one-sided, black and white flyers on cheap paper. If she has several listings in a neighborhood, she will also include a two-page neighborhood brochure showcasing all the listings. The yard sign she uses is larger than normal.
“My job consists of two things: Contacts and Contracts!” Elaine knocks on doors one hour per day, four days per week. When doing so, Elaine simply says to those she meets, “Hi, I’m Elaine Stucy, Stucy Realty, how are you? I have some information on a home that recently just went up for sale in your neighborhood - just thought that I would drop it by” (handing the neighbor the property brochure). If they don’t engage, she doesn’t engage and moves on. lf they’re not home, she leaves her note pad. She points out that she gets just as many calls from people that she hasn’t met, as those with whom she has met.
KEY ELEMENT OF SUCCESS
Coaching - Elaine attributes “Good Coaching” at the outset to her success. Her coach actually coached her on getting out of the business she was pursuing. . .and into real estate!